Music, Marketing and just plan HUSLE'N (without the T)

Wednesday, November 18, 2009

Song writing 101: Watch for the hook.

O.k I was ask the other day how do you write songs?  So here's the deal.

We all know that the music business is very competitive. As music continues to change daily so does the members involved. The songwriters are challenged all the same way. The fact is every artist in the game most likely has an arsenal of songs they are marketing and creating daily. The music industry is bursting with countless melodies, lyrics, and hooks all competing for the coveted spotlight

Everyday this week I will leave you with some important info to make your Songwriting "WERK!" Today lets look at the chorus and the hook.

The Chorus Section & ‘The Hook’

The chorus of your song should be the part that everyone sings along with; the part that really drives your message home. When people ask about a song and don’t know the name, people will say, “Sing me the chorus.” This usually leads to the answer. You want the chorus to be the strongest part of your entire song. It can help you get the main idea across and establish the key of the song. From there, you can try to build your verses and bridge around the main chorus concept. Beginning to write from a verse is all right too. However, without a chorus idea in mind, it is often easy to lose focus of what your song is truly about.

When composing the melody for the chorus, it is best to keep your listeners in mind. Keep things simple. The simpler your chorus is, the more people will be able to sing along.

Special emphasis should also be placed on ‘the hook’ of your song. Often times, the hook means the song title’s placement in your chorus. Some songs will just repeat the hook or song title throughout. Other songs try the hook out first. One of the most popular places for a hook or title is at the end of the chorus. Using this hook placement, your title will be the last thing the listener hears during the chorus section. Since most songs end with the chorus, the title will also be the last thing the listener hears when the song ends.

It can be argued whether the title or the hook chorus placement is the best. Regardless you want your title to stick out in your song. This can be obtained by using a catchy melody or by musical arrangement ideas. If you begin writing by building a strong chorus, you have already established your main idea and you can now draw inspiration from that idea for the other sections of your song.

Stay tuned for part 2!

Follow Through With Planning

As I’m writing this, I'm looking at the beautiful reminiscing at the times of my failure and my successes, both of which I believed are triggered by visualization. I sit here and think the ideas I have; those ideas which have been smothered with countless talk and blabber only to suffocate your dreams of their true value. Basically I talked more than I executed action.


I wrote this in my black journal a couple of months back, but what is it really? It basically means that you create a walkthrough in your brain (not mind) which enables you to believe in a path, one of which you will eventually experience.

Musically, we have to feel our music, because who else will.

Yeah! You may want that club banger, but you first have to make the music for yourself before you make it for anybody else. This is the element that I feel we are lacking with the independent music community.

You must visualize yourself gaining success with your music. You must visualize a fan base the size of the Grand Canyon. Not only that but when your done visualizing your must take the steps to make sure that it happens the way you want it.

There are too much Kanye West glasses wearing rappers out here

There are Lil' Wayne clones at a lot of the showcases.

There are too much Beyonce Zombies out here as well.

I'm not saying that you shouldn't be influence by these individual. You should just be THYSELF

There is nothing new under the sun its never what you do but how its done


Its going to be 2009 I want my new favorite artist to be an INDIE

I want my new favorite producer to be an INDIE

I want my new favorite singer/songwriter to be an INDIE

I want my new favorite musician to be an INDIE

New Rihanna

Rihanna - Rated R

After a difficult beginning of the year, Barbados native singerRihanna is finally back with her 4th LP entitled Rated R. This one follow up to her worldwide great success album Good Girl Gone bad released in 2007. For this new record, Miss Rihanna was surrounded by producers like Chase & Status, Stargate, Ne-Yo and many others. The 1st single is a production from Chuck Harmony called "Russian Roulette", it's actually #9 on the billboard Hot 100 and the 2nd already in stores is "Hard" produced by The-Dream & Tricky Stewart and featured rapper Young Jeezy. The album featured also the rocker Slash & producer and BEP's member Will.I.Am. It's definitely an album to MUST HAVE so don't forget to support her and BUY IT onNovember 23rd !!!!


1. Mad House

2. Wait Your Turn

3. Hard (Feat. Young Jeezy)

4. Stupid In Love

5. Rockstar 101 (Feat. Slash)

6. Russian Roulette

7. Fire Bomb

8. Rude Boy

9. Photographs (Feat.


11.Te Amo

12.Cold Case Love

13.The Last Song

Janky Promoter

Janky Ass Promoter. Do you know of any? Have you been to one of there events. I'm sure you have. Ice Cube and Mike Epps do it again. What the hell. These dudes are to funny together. I couldn't stop laughing when I saw it because it reminded me of when I first started promoting events. I mean almost to the T. Enjoy this movie just click and or copy and paste the link below. Support it when it comes out. That means BUY IT or GO SEE IT!


I was inspired by this and thought you all would be also - so here you go!

Just hours after leaving the 12:01 am showing of the Michael Jackson movie “This is It” I am up writing. It's 2:45 in the morning, I have to be up for work at the break of dawn… in all actuality I should be sleep.

But I can’t close my eyes, the adrenaline is rushing, my mind is racing. I’m high. High on “IT”. And “IT” just won’t go away. That’s what "IT" does to you. You know exactly what I am talking about, because you have experienced “IT” before.

Up late, working, doing your craft, filled with so much life, so much purpose, so much passion that you are over flowing with “IT”, to the point that “IT” kept you awake, “IT” kept you going “IT” kept you alive.

Michael Jackson shared his “IT” in every way he could. Will you pick up where he left off?

Like an Olympic torch, burning with passion “IT” has been passed to you, and now it is your turn to run with “IT”. You cannot fail, you cannot give, up , everyone is watching, and waiting, hoping and praying, and the pressure is on. This is "IT". What will you do?

Will you hold your head high, and march the miles, no matter how tough the terrain may get it? Or will you drop it, letting your fire burn out, the light that was YOU no longer leading the way for others to follow. How bright does your “IT” burn. How many are being lead by your light right now? Has your light, your "IT" dimmed? Or have you kept "IT" tucked away, hiding "IT" in fear that "IT" just might not be good enough? You weren’t given “IT” to keep it, you were given “IT” to share it.

So what is “IT”? It is more than just an opportunity. See “IT” is more than just talent. “IT” is so deep that it lies at the very core of who you are, and “IT” is undeniable. “IT” is what makes you, you.

It is that song you haven’t sung, that book you haven’t written, that dance you haven’t choreographed, that beat you haven’t produced, that speech you haven’t spoken, that monologue you haven’t practiced, that photo you haven’t taken, that program you haven’t taught, that idea you haven’t developed, that LOVE you haven’t shared. This is “IT”.

Will you use it? Or lose it? How dare you take back to the ground with you any talent, any passion, any life, ANY of “IT”. How dare you ignore, hide, or refute the glorious gifts you have been so richly blessed with. How dare you selfishly keep “IT” to yourself.

What will your “IT” consist of? How will your rehearsals be remembered? What will be your final show?

We all have purpose, we all have passion, we all have “IT”, the question now becomes what will you do with it?

Don’t choose to sleep on what you have been given. My “IT” is writing, my “IT” is speaking, my “IT” is sharing, and in the end I don’t want to take ANY of “IT” with me. So here is my opportunity to share my “It”. What is yours? Will you share it? Will you use “IT”. The Choice is yours. Someone sent you this message because they know you have "IT". They know you are trying to do "IT" and they wanted to remind YOU to never give up on "IT". This…. Is ….It.
In loving memory of Michael Jackson
The greatest artist of all time

Erikka Tiffani
Wed Oct 28 3:44am

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Keeping you in the know.

Life, music, contacts, hustle, bootlegs, square business, hell janky business even. The truth, love, pain, real talk and some straight up bull shit. This is what you can expect from now and as long as I'm running this blogspot. You see, I look at things from a couple different angles. None more important then what makes cents... I mean come one people, you all know these days it's ruff out there in this world. About as ruff as we choose to make it that is. I mean, you have the choice to do what you want with this great gift we call life. So what's your plan? Do you need a little help? Are you trying to get somewhere but people keep holding you down. Are you letting them? Are you the problem but yet find some way to blame it on others? Do you need the hook up? Do you love discounts, I mean who doesn't? Are you feed up with his or her bull shit? Do you need a moment of clarity? A push, a way out, words of wisdom? Why are people such haters? I tell you what, lets make a deal. I'll give you my take on things and if it make sense or don't, comment on it. If I hook you up. Let me know you appreciate it and just know that you owe me one. Hell see me out and buy me a drink, let me in for free or something. You want that new album, movie or what not? People what I'm trying to say is that... I'm The Ultimate Middleman! Welcome to my Blog spot. Let's go more then in. As the great Buzz Light year would say. "To infinity and beyond."